Are you unhappy at your current job? Maybe you heard about freelancing and want to give it a try. Freelancing has given a lot of people freedom to do what they love. You can escape the dread of your 9 to 5. There is no income ceiling, so you can make more money. Or perhaps you’ve had a side gig for awhile, you have good feedback on freelancing sites. You are getting to the point where you really know what you are doing but would like to grow. Either way, you are wondering if you should have your own website for your small business. But you might be seeing some issues with taking the leap.
- Websites cost money and you aren’t sure if you want the added expense. Setting up a website can cost thousands of dollars, but there are ways to do it yourself. You can do research online.
- Isn’t it complicated to set up a website? There are certain hosting plants that can have a nice look to them are aren’t necessarily as complicated as WordPress can be. If you aren’t a designer, make sure you look into this for a great website that is less complicated.
- What type of design should I choose? A design can be expensive, but some or free or at little cost and can get the job done.
- What domain should I choose? This can be a hard thing to decide. If you aren’t sure, most people just use their name.
- I have other ways of finding work. You might already have clients, but you can possibly find your dream clients by having a website. This lets people learn more about you, what you offer, and maybe even what you charge.
So why should you get a website? You’ll be building your brand, which is crucial in the gig economy and growing your freelance business. Prospects will know more about the services you offer which can encourage them to buy. You own your content, which isn’t the case on a lot of free platforms. Really, you need your own website, especially if your main gig is something like freelance writing. Most people like to at least reference a blog before hiring someone. It shows off the freelancers skills quite nicely.
Are you an entrepreneur? You may be really busy putting your all into your business to get it off the ground. However, you need to make sure that you don’t just work through your twenties. There’s a lot of things that you should do while you are young to set yourself up for the future. There’s also things that you can only really do while young, while fit, and possibly before getting married and starting a family. Here is a to-do list of things to do before 30.
- Get an education. After 30 it can be hard to go back to school. You’ll probably have to work hard while doing so and have family commitments you don’t have now.
- Learn how to cook. Cooking is not only healthier but also generally saves you money. Check out recipes online and start learning what you like.
- Learn about your family. Especially grandparents if they are still alive. Hear their stories. They won’t be around forever.
- Get in shape. If you start an exercise regimen now it will be more likely to last a lifetime. You will live longer and have a more active lifestyle.
- Save money. It may seem a little early to think about retirement, but the little bit you invest now will grow to very large amounts by the time you retire. Put some away, even a very small amount like $25 a week.
- Nurture your friendships. As you grow older you will probably only have a handful of lasting friendships. Make sure you have a give and take with the people you care about.
- Follow your passion in the workforce. If you are already an entrepreneur, great, but if not get started.
- Find your cause. What do you care about? Consider volunteering. Make the world a better place.
- Learn to write well. Writing is a skill that will improve your ability to communicate and can also make you money.
- Read frequently. Reading keeps you sharp. You can also continue to learn about the things you are passionate about.
- Get organized. You’ll thank yourself later. Being messy is not the best way to operate.
- Fall and pick yourself back up. Sometimes you fail and it hurts but you need to learn to accept that it happens sometimes and you get back up and move on.
- Network with professionals. Learn how to network both in person and online. Figure out LinkedIn and contact people in your line of work. Learn how to cold email.
- When you are older and things start to hurt, you won’t be climbing mountains. Do it now.
- Get out of debt. Try as hard as you can to pay your college debt down. The sooner you do the sooner you have financial freedom.
- Brand yourself. Be on social media and consistent on all channels. Every entrepreneur needs a platform. Create yours.
There are definitely things that you can do to make your twenties memorable. The best thing to do is start now. Don’t wait. Ten years may seem like a long time but it will fly by, especially if you are already in business or in school. Try to take time for you as you only live once. You will be more successful and get more out of your relationships if you work on yourself first. Enjoy these tips of things to do before 30.
You may be wondering how you can make more money with your small business. One great way to do this is to have a Millennial marketing strategy. Why? Millennials are a huge market with a lot of buying power. Millennials are anyone born between 1977 and 2000. They account for 25% of the US population. They also happen to spend 600 billion annually. You need to get a piece of that for your business! There are several ways you can make your business “Millennial-Friendly”. Here are some tips for you to take into consideration:
- Make your website work on mobile devices. You also need to be present on apps and mobile sites that they are utilizing, like Google maps.
- Every business should have a presence on Facebook, even if you are a solopreneur.
- Have live chat on your website. Millennials prefer to chat than pick up the phone and call a business.
- Use social media in real time. People should be able to reach out to you on Twitter and get a response from someone at your company, whether it is you or someone who works for you.
- Improve the speed of support. You should have fixed the problem within 24 hours. People are not willing to wait very long for things to be resolved.
- Have positive reviews online. Genuine ones. You may get some negative reviews no matter what, but strive toward resolutions and your customers, including Millennials, will recognize that.
- Use discounts and coupons. Millennials are savvy when it comes to saving money. They are a great marketing tactic and bring people to your business. People often spend more when they think they are getting a good deal.
- Have a mission and contribute to society. Do something to make the world a better place Millennials will take notice. Plus you will get to feel good about what you are doing, and who doesn’t like that?
- Treat your employees well. This goes without saying really, but word of mouth goes far. Employees that are treated well produce better work, anyway.
- Use email. It is the preferred way Millennials like to communicate. Some people might think email is outdated, but recent studies have shown that it is not.
Hopefully, your business is already doing a few of these things, but if you aren’t, now you have actionable steps to take to market for Millennials. Most of these steps require a great website as a base, and then you build on that from there. Thankfully most small businesses already have a presence online. As an entrepreneur, you want to make sure you are on top of trends and working with Millennials is a great way to do that. You may have some work ahead of you to make your business “Millennial-Friendly” but with these tips, you’ll be well on your way.
You might also want to initiate your small business with these high-paying skills and attract more millennials for a greater earning.